Subaru XV Commercial
- Client
- Subaru Italy
- Role
- Director / Filmmaker / Editor
Automotive commercial campaign for the Subaru XV focused on lifestyle, mobility, and adventurous driving aesthetics.
Visual Storytelling
High-stakes commercial production. Cinematic fidelity.
Producing with Purpose
Every frame is an intentional choice. Specialising in commanding narratives that elevate brands through visionary direction and uncompromising cinematic quality. It is not just about what is seen, but what is felt.
Selected work
Commercials
Subaru Forester Commercial
- Client
- Subaru Italy
- Role
- Director / Cinematographer / Post-Production Editor
Promotional automotive campaign for the Subaru Forester highlighting reliability, outdoor capability, and premium lifestyle positioning.
Melinda Melasì Commercial
- Client
- Melinda Fruits
- Role
- Producer / Editor
Food and lifestyle commercial for Melinda promoting the Melasì product line.
Limoncetta Commercial
- Client
- Averna Group
- Role
- Agency Producer
Beverage advertising campaign for Limoncetta centred around Italian lifestyle.
Boscolo Gift Commercial
- Client
- Boscolo Travel
- Role
- Director / Producer / Editor
Luxury hospitality and experience-based advertising campaign for Boscolo promoting premium travel and gift experiences.
Melinda Commercial
- Client
- Melinda Fruits
- Role
- Producer
Brand-focused food commercial for Melinda designed to promote freshness, authenticity, and premium produce.
Boscolo Gift Commercial
- Client
- Boscolo Travel
- Role
- Producer
Hospitality and luxury gifting commercial campaign for Boscolo focusing on experiential travel, premium accommodation, and emotional lifestyle branding.
Boscolo Hotels Commercial
- Client
- Boscolo Hotels
- Role
- Producer
Luxury hotel commercial for Boscolo Hotels showcasing premium hospitality environments, elegant interiors, and aspirational travel experiences.
About
I am William Bain.
Digital marketing entrepreneur, director, film producer, editor and published author.
Operating from a heritage of Scottish invention, I carry forward a family legacy of communication technology that dates back to 1840. Today, that legacy translates into a focus on meticulous craft and intelligent automation.
I apply an inventor's mindset to every project, ensuring that high-end cinematic production is always supported by the technical architecture required for global scale.
My work across commercial production, editing, and strategic digital growth is defined by a commitment to precision and commercial intent. Based in Edinburgh, I help brands bridge the gap between narrative storytelling and measurable momentum, stripping away the noise to build growth engines that move the needle.